I make the complex simple, and the simple compelling.
I’m a curious and open-minded strategist, leader and marketing professional with over 12 years’ experience in strategy, insights and audio advertising, more recently upskilling into the world of UX.
I help businesses grow by simplifying data, uncovering insights then working with teams to build creative, effective ideas.
My passion? Solving problems and distilling information into imaginative solutions that work.
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Audiobook App
Building an audiobook app tailored to user mood states
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Education Excellence
Helping year 10 students find a career pathway
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A Study of Her
Using psychographics over demographics to build effective audio campaigns
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EbonFX
Rebuilding an IMT app and website for a financial exchange (FX) company